The Ruggable x Bridgerton Collection Has Arrived to the Ball

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Ruggable is celebrating the third season of Bridgerton (Penelope’s season, stans know) with a collaboration with the Netflix series. This is big news for those who might not be working with a Shondaland budget, but are inspired by the aesthetic world built by the show’s creator Shonda Rimes and series author Julia Quinn. The Ruggable Bridgerton rug collection features five styles directly inspired by the show, as well as six designs that speak to broader Regency-inspired aesthetics, and of course, they’re machine-washable. The collection launches today, February 27, on Ruggable’s website, with prices starting at $119.

With the rise and speed of social media, film and television have had to surrender an undeniable amount of aesthetic influence to social media trends. Netflix’s hit show Bridgerton, among a few others, seems to be an exception. The entire first season of the show dropped on Christmas Day of 2020, and most of the world had skipped holiday travel out of an abundance of caution for COVID. By New Years’ Day, the culture had shifted.

The world of Bridgerton was a feast for the eyes, and the people were starving. Corset sales went up. Discussion broke out about whether the corset was even accurate to the Regency era the show was set in. (And it wasn’t, but suspension of disbelief is a thing, okay?) One of the most undeniably beautiful parts of the show was the set. It was a big-budget set, and it definitely showed. The palace, the gardens, the chandeliers, the balls. Now we’re on Season 3, and Regencycore seems to be a design trend that’s not going anywhere.

“As longtime fans of the Bridgerton series, we’re excited to create a collection that embodies the dreamy, opulent aesthetic of the Regency era, and bring it to the modern home,” wrote Ruggable’s Creative Director, Emily Simmons, in a press statement. “Following Bridgerton, we’re continually in awe of the regalia and fashion that the series recreates. With our Ruggable x Bridgerton collection, we are embracing the romance and feminine glamor of the era, with a modern twist. Regency patterns, Rococo-inspired embellishments, and bold colors like these can make such a fun statement in the home, while elevating any interior.”

Previously, Ruggable has collaborated with the Barbie movie, fashion icon Iris Apfel, Architectural Digest, and more. The collection is available to shop now.